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In Ibaraki/Itako
with someone important
drink alcohol
Ibaraki boasts one of the largest number of sake breweries in the Kanto region.
One of them is in Itako City.
There is ``Aiyu Sake Brewery.''
This land has good water and is a rice producing area.
We have been making Japanese sake ``Aiyu'' for over 200 years.
Visit a long-established sake brewery with your family or friends who love alcohol.
Why not enjoy some Japanese sake?
Founding culture first year,
Aiyu, a sake that has been passed down through generations
Aiyu Sake Brewery was founded in the first year of Bunka (1804) at the end of the Edo period. The history of the brewery began when Kanehira Joshichi, who had previously been making koji, started brewing sake. At that time, Itako flourished as a transit point for transporting goods from Tohoku to Edo, and many people involved in water transportation came and went there. Mitsukuni Tokugawa had a red light district built there, and it was also known as a red light district. It is said that at the end of the Edo period, brave warriors who wanted to force the Shogunate to expel Joi gathered from all over the country and drank ``Aiyu'' in the red light district.
From locally produced sake rice and water
The deliciousness created
Itako is a land blessed with water such as Lake Kasumigaura, Kitaura, and the Hitachitone River, and has been a rice production area since ancient times, and today Koshihikari, Ichibanboshi, and the sake rice ``Gohyakumangoku'' are produced. Aiyu Sake Brewery uses locally produced Gohyakumangoku rice and spring water from the same vein as the Omoido well at Oo Shrine in the city. We have inherited the techniques from Nambu Toji, who were once one of Japan's three major toji groups, and are producing our own unique sake.
Highly rated worldwide,
Sake brewed with great care
Aiyu Sake Brewery's pride and joy is their Daiginjo sake. Aiyu Junmai Daiginjo Bizen Omachi is made from Omachi, the only sake rice that has been cultivated continuously for over 100 years, and is polished to give it a gorgeous aroma and full-bodied flavor. Aiyu Daiginjo is made from Yamada Nishiki sake rice, polished to 38% and fermented at low temperatures, and is characterized by its fruity aroma and mild flavor. Both brands have received high praise at various sake tasting competitions in recent years, and are making a name for themselves overseas as well.
In addition, ``Kami no Ike'' is a well-balanced, dry sake brewed using water from the pond at Kashima Jingu Shrine (Kashima City), and is offered as a sacred sake at Kashima Jingu Shrine. It is said that each battle at Kashima Jingu will bring you blessings, so it would be a good idea to try out the ``Kami no Ike'' as a testimonial.
Deeply experience “Aiyu” on a sake brewery tour
If you visit Itako, be sure to take a tour of the Aiyu Sake Brewery. While watching the manufacturing process, you can hear about the history of the brewery and sample the sake to choose your favorite flavor.
Aiyu Sake Brewery Official Website
Recommended Hotel
Recommended hotels
Soak in Hot springs overlooking Kitaura,
Enjoy sake from a long-established sake brewery
KAMENOI HOTEL ITAKO
Enjoy your friendship and cultivate love and friendship with your loved ones
If you want to enjoy Aiyu Shuzo's sake even more, try a Food at KAMENOI HOTEL ITAKO. The menu and courses change depending on the season, but we offer dishes that use Aiyu Shuzo's sake, such as plum wine as an aperitif and almond tofu with sake lees as a dessert.
The next morning, wake up slowly and enjoy a morning bath in the large Hot springs bath on the top floor while looking out at Lake Kitaura. Enjoy a luxurious two-day, one-night trip with your precious family and friends.
Nearby Spots
Nearby spots
Iris are in full bloom in early summer,
A dream-like scenery spreads out
Itako is a city of irises. Many tourists visit the Suigou Itako Ayame Festival every year when the irises are in full bloom. The 73rd festival will be held in 2024 from Friday May 17th to Sunday June 16th. Approximately 1 million irises of 500 varieties will be in full bloom in the approximately 1.3 hectare park. The wedding boats that traveled up and down the waterway until around the 1950s will also be revived for a limited time. A real bride selected through public entries will travel down the waterway in a boat while receiving blessings from tourists.
In Itako, wisteria is in full bloom before the irises, and hydrangeas are in full bloom after. Why not visit as many times as you like when the flowers are in bloom?
Suigo Itako Tourism Association
Kashima Shrine
This is the head shrine of Kashima Shrine, which has around 600 shrines nationwide, and is one of the Kanto region's leading power spots. It is said to have been founded in the first year of Emperor Jimmu's reign (660 BC) and enshrines the god of martial arts.
Ibaraki Kashima
soccer stadium
A soccer field, soccer museum, and sports club all in one. The beer garden opens in the summer, so even non-soccer fans can enjoy it.
Lake Kasumigaura
The second largest lake in Japan (including Lake Kasumigaura, Lake Kitaura, and the Hitachi Tone River). Enjoy the beautiful waterfront scenery and work up a sweat with some lake sports.