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End of the "KAMENOI HOTEL MEMBERS" program and announcement of the new loyalty program "GoTo Pass"

Thank you very much for your continued patronage of KAMENOI HOTEL and Iconia Hospitality.
On May 29, 2025, we will launch a new loyalty program for our hotel group.
The new program will significantly expand coverage from the previous KAMENOI HOTEL 40 to more than 170* Iconia Hospitality facilities across Japan country. You will have more travel choices and it will be easier to accumulate points.
In addition, we will release the official app at the same time to distribute point management, reservation status, and special coupons and campaign information.With the launch of the new program, "KAMENOI HOTEL MEMBERS" will end its service on May 28, 2025, and all points earned in the current program will be carried over to the new program. We would like to express our deep gratitude for your continued patronage and look forward to your continued use of the new program.

* Includes facilities that will be covered in the future.

​About the new program

Now available at over 170 facilities nationwide

You can earn 1 point for every 100 yen spent (excluding tax) at eligible facilities such as hotels operated by Iconia Hospitality across the country, from resorts and Hot springs to urban sightseeing and business, as well as in-house restaurants and shops. Accumulated points can be used for payment, with 1 point equivalent to 1 yen.

The more you use it, the more you save! We offer three membership stages

Benefits and services will be upgraded according to the amount of your purchase!
We offer special offers tailored to your needs and frequency of use.

Very convenient with the dedicated app

A dedicated app for the new program allows you to make facility reservations, check benefits, and manage points.
In addition, by presenting your membership card, you can receive a 5% discount on the hotel's restaurants, shops, and various services! You can enjoy great deals on Food and shopping during your stay.
*Excluding some facilities and stores

Level up your stage with every stay and get more discounts

When you join, you start at the Silver Stage.
For all stages, if you book through the hotel's official website, you will receive an additional 1% bonus points.
Your membership stage for the following year will be determined based on your stay record during the applicable period (January 1st to December 31st), and the higher your stage, the higher your point earning rate.
In addition, Platinum Stage members can enjoy early check-in* privileges, allowing you to enjoy a higher-class stay at hotels nationwide.

*Excluding some hotels and subject to availability.

Resort fun spreads across the country! Hotel rewards programs are expanding

Iconia Hospitality operates over 170 hotels throughout Japan, from Hokkaido to Okinawa. Starting in 2025, you can also use the new member program at Spa Resort Hawaiians, Phoenix Seagaia Resort, and C'est la vie Resort Izumigo.

​About "KAMENOI HOTEL MEMBERS" points

  • With the start of the new loyalty program, the current "KAMENOI HOTEL MEMBERS" program will be terminated and points will be transferred to the new program.
  • Your points will continue to be redeemable under the new program.
  • Membership tier progression will be based on points earned between June 1, 2024 and May 26, 2025.

*If you do not wish to switch to the new program, you can easily cancel your membership via our website.

Frequently asked questions about the difference with "KAMENOI HOTEL MEMBERS"

Until when can I use my existing points?
The program period is two years from the date of program transfer, but if you earn points during that period, the expiration date will be extended to two years from the date of earning. In other words, you can avoid points expiring by earning points once every two years through accommodations, restaurant use, etc.
Will the point redemption rate change?
You will still earn 1 point for every 100 yen you spend, and 1 point is equivalent to 1 yen. The reward rate will increase depending on your membership stage.
What are the advantages compared to before?
There are three main benefits:
① The number of participating facilities has increased from 40 to over 170, significantly increasing the opportunities to earn and use points.
2) There are also chances to earn points at restaurants, weddings, etc.
③We offer three membership tiers, with the more you use the card, the greater your cashback rate and the more benefits you'll receive.
What kind of benefits will I receive?
We offer a 5% discount on in-house restaurants, shops, various services, etc., as well as special benefits based on your membership level.
*Excluding some facilities and stores
Can I use a members-only promo code?
The promo code that was previously offered to email newsletter subscribers and KAMENOI HOTEL MEMBERS members without a specified period of time will end on May 28, 2025. The official website will continue to offer the lowest prices, which are more affordable than other sites, and members can also earn points. Please log in to make a reservation.
Can I transfer/inherit points from my family members?
Under the new program, points will no longer be transferable to other members.
Can multiple people earn points for one group reservation?
With KAMENOI HOTEL MEMBERS, points were awarded to each member based on the total bill eligible for points per group divided by the number of guests staying in that group. However, under the new program, points for each group reservation will be awarded to the one member who settles the bill.
Can I use my KAMENOI HOTEL MEMBERS membership card?
Yes. You can continue to use your current membership card under the new program. By registering for the new program's membership app, you can easily manage your points and check your benefits.
Will there be bonus points in the future?
Bonus points for KAMENOI HOTEL MEMBERS will end with the launch of GoTo Pass.
GoTo Pass will offer new bonus points, including an official online booking bonus and a member stage bonus.
Click here for information on GoTo Pass

Program Inquiries GoTo Pass Contact Desk
050-3528-8169Open all year round 9:00-18:00
Click here for frequently asked questions

List of Notices